Sunday, January 17, 2010

The Internet Marketing Tools that Make Money for You

Internet marketing is a good way make a living online. Through Internet marketing, you can promote affiliate products, sell freelance service or market your website; and in return you can make even more money than you make from your job. But Internet marketing has more competition so you need to be more creative and hardworking.


There are various tools for Internet marketing. These are the tools that can help you market your products successfully. Below are some of the Internet marketing tools available today:

Blog
Blog is one of the powerful Internet marketing tools that most of the online marketers are suggesting these days. Blogging will not cost you anything and it can potentially generate targeted traffic to your page for long term. Starting a blog is free using the blogging platforms like Blogger and Wordpress. Then you can introduce yourself, let other know what you are doing and start posting useful and interesting content that your targeted prospects are interest on. Keep updating your blog with good content to build traffic and creditability.

Once you have blogging for some time, your readers and visitors would have known you and you may then write blog posts about your products or write reviews on the affiliate products that you want to promote to your blog visitors.

Article
Articles are another great way to get exposure for anything that you want to market online. The process of using articles to market your online business isn't complicated. You start by writing informative articles or 'how to' articles that are relevant to your product or business, include your website link in author bio of each of your articles and submit them to online publishing websites.

Your articles mustn't be written like sale pitches because the online publishing websites and article directories will not accept them. Make your articles easy to read, straight to the point and give some value to the readers. This will make the readers interested to click on your website link to find out more good information from you or know about your offer once they have finished reading your article.

Forum
Whatever product or service you are trying to sell online, there will be forums that are discussing topics related to what you are offering. The forums might not talk about products but what they are discussing and posting have a relation to what you are selling. For instance, say you are promoting online games and they are forums that discuss about how to play online games, the strategies they can use and so on. These forums certainly related to your products. The members of the forums are your potential customers. The question is how to direct these potential customers your site to buy your game products?

Participation is the answer. Joining and participating discussion in the related forums will enable you to establish an image in the forum communities. The key to building a good image in the communities is to contribute useful and valuable information that the members are looking for. Always be helpful in the forums and sharing good tips will gradually build up your name.

Add your website links in the signature line. Since you are providing valuable information frequently in the communities, the members who read you messages will see your link in your signature and probably follow your link to check out what you are offering or to get more useful information from you. So another free targeted traffic source to your business website.

Ways To Succeed in Facebook Marketing

Facebook is said to be a very efficient avenue in online marketing. It is easy to start up with a social networking site like Facebook. After you are aware of the Facebook basics, you can set up your profile on Facebook, you can begin with Facebook marketing. You will need to get your page listed in search results. Further, you can try and improve the traffic into your pages by appropriate techniques.


To improve the traffic into your Facebook page, you will certainly need to promote your pages. You will need to reach your potential customers with things that interest them. If you are selling a product or service, you can use Facebook to promote it better among your customers. You can even provide good offers or discounts to people who claim to be your fans. You can also try and collect their feedbacks on the products or services you are trying to propagate. But, you should be prepared to take in both positive and negative feedback from your customers. Further, these comments can help to find popularize your product or service.

When your customers provide you with feedback, their friends will also be able to view the comments you were provided, and if the comments are positive, they will certainly help to boost your sales. This instance will show how powerful Facebook marketing can be.

Many online marketers will try and gain more fans. But, it is not completely true that more fans can gain you a stronger campaign. Instead, you should be able to engage your fans. You will need to regularly try and converse with them. If you are not able to keep up this communication, your fan page may lack any movement and you may have to part with the fans you have already gained in this website.

You are required to spend a good amount of time on your Facebook site. You will have to have time to read the comments that your fans or customers have provided you with and also visit their pages to comment on them. If you need more fans into your page, you will need to spend enough time on them.

You can find several features in Facebook to interact with your customers. You can poke or send messages to your customers. You can put up videos and images to keep your profile complete to the fullest extend possible.

Further, you can keep your audience in several segments, based on specific characteristics like their age, place of residence, nationality or gender. So, you should be able to communicate with the right segment of people in the right way. You can plan your strategies according to the kind of audience group. So, learn who your audience is and cater to their tastes accordingly.

5 Great Ways to Use Twitter for Your Business

Twitter has taken the world by storm from the moment it first went online. It is already on par with Facebook, mostly because all people use them both. Facebook is used for their status updates and communication with others, and Twitter… well, for the same things, except at a much faster rate (if Facebook is used daily and mostly from a PC, Twitter is accessed every few minutes by the most prominent users from their mobile devices).

Of course, big and small businesses alike couldn’t possibly stand idle while a whole new market is forming and are getting into the game, too. From clothing companies to car dealers, almost everyone has at least an account for their advertising and public relationships management. A lot of the messages that they are Tweeting are advertisements, which, along with useless junk from spammers, are not really liked by the other users.

But there are those who do everything right and benefit greatly from an almost instant increase in popularity and therefore, sales and profit.

So, how can your business that just registered an account at Twitter start benefiting from it without annoying other users and gaining negative reputation?

Here are five great tips that will help you get started:

1. Answer questions and be helpful. Whether it’s related to your business, to the industry you work in or you personally, you should always try to answer all questions as well as possible. This will show other people that you are active, helpful and know what you’re doing, which will just lead to an increase in your follower count and business popularity.

2. Share information about your business. The whole idea that Twitter is based on is constant and fast updates about the users’ life. Your business account shouldn’t be different, either! Share facts, news, activity updates and anything else that isn’t classified as a secret. It’ll be like talking directly to a lot of reporters at once, and chances are high that word will spread about your company on other sites, especially if your information is useful, interesting and/or entertaining. This, in turn, will get you popularity, links, traffic, and… you guessed it, more money :-).

3. Talk about the industry. Your company is doing business in a certain niche or industry, and if you are at least somewhat successful, it means you have a bit of expertise on the subject. Don’t let that go to waste or just internal projects, talk about it on Twitter. Share your thoughts on the latest news, on what other companies and individuals are doing, predict things that you think will change in the future, etc.

4. Use it for social marketing. Create anticipation of new products, offer special, unique invites for beta testers, give away discounts, organize contests and viral campaigns and do other things which will attract attention and get people talking about you and your company.

5. Share interesting links… and Twitpics. If you found something interesting and useful, don’t keep it to yourself, share it! If you won’t, then someone else will, so there is no point in not doing it. And share Twitpics – Twitpic.com is a service that lets you share photos and images on Twitter, and their links are the most clicked on, by a large margin. If you’ve got something interesting going on at your office or you’re attending a great seminar with lots of important people, take a few pictures and share them. Everyone will like that!

These are just five of the many, many ways you can use Twitter to promote yourself, your business and your brand. If you come up with a great, innovative idea, try it! If you succeed, the benefits are excellent, and if you fail, it will be forgotten soon anyway, so why not do it?

5 Simple Steps to Posting Your First eBay Auction

It's surprisingly simple to get started posting your very first auction on eBay. Here's what you need to do.

Step 1: Open an eBay seller's account
If you've bought things on eBay, then you already have an account - just log in with it and click 'Sell' in the toolbar at the top of the page, then click 'Create a seller's account'. If you've never used eBay before, then you'll need to open an account first using the 'register' link underneath the toolbar, and then click 'Sell' and 'Create a seller's account'. The eBay site will then guide you through the process. For security, this may involve giving card details and bank information.

Step 2: Decide what to sell
For your first little experiment with eBay, it doesn't really matter what you sell. Take a look around the room you're in - I'm sure there's something in there that you're not all that attached to and could put in the post. Small books and CDs are ideal first items.

Step 3: Submit your item.
Click 'Sell', and you're on your way to listing your item.

The first thing you need to do is choose a category - it's best to just type in what the item is and let eBay choose for you. Next, write a title and description. Include key words you think people will search for in the title box, and all the information you have about the item in the description box.

Now set a starting price. $0.01 is the best starting price, as it draws people in to bid who otherwise wouldn't, and items will almost never finish at such a low price. The next thing to set is the duration of the auction: 3, 5, 7 or 10 days. This is up to you: longer sales will usually get more bids, but will also seem to drag on forever. If you've taken a picture, add it now - items with pictures always sell for more. Finally, tick the payment methods you will accept (just PayPal is best for now), and where you will post to (limit yourself to your own country to begin with). Submit and you're done!

Step 4: Wait for it to sell
This is just a matter of sitting back and letting eBay do its thing - buyers will find your item and leave bids on it. Some bidders might email you with questions about the item, and you should do your best to answer these questions as quickly as you can.

Remember that if your item doesn't sell then you can list it again for free.

Step 5: Collect payment and post it
eBay will sent your buyer emails guiding them through the process of sending you payment for the item. Make sure you have the money before you send anything.

Once you've got the payment, all you need to do is pack the item for posting (make sure to use some bubble wrap), take the buyer's address from the confirmation email eBay sent you, and write it on the parcel. Put some stamps on, post it, and you're done!

I hope you enjoyed selling your first item. Now that you're starting to get into it, the next email will give you a checklist of things you need to do to be a successful seller.

The Pros and Cons of Selling on eBay

Are you interested in becoming an eBay seller? If you are, you are definitely not alone, as eBay has become a relatively quick and easy way to make money online. Each day, a large number of individuals use eBay to make extra money from home and a few lucky ones are even able to make enough money to support themselves or their families. Before you jump on the eBay selling bandwagon, you are advised to take a few minutes and examine the pros and cons of selling on eBay.

One of the many pros, or plus sides, to selling on eBay is the fact that is it is relatively easy to do. Once you create an eBay account, you can start listing items that you have in your possession for sale right away. When doing so, it is also easy to do. eBay has a step-by-step process for listing items for sale, in traditional auction formats or buy it now formats. In fact, eBay also has a program that lets you compile your auctions, with pictures and descriptions, when you aren’t even connected to the internet. As soon as you connect to the internet, you can begin to upload your listings and have them start right away.

Another one of the many pros to selling on eBay is that just about anyone can do it. You don’t have to have big fancy, expensive items to sell on eBay. In fact, a large number of those selling on eBay are just selling items that are taking up space in their homes; items they don’t want anymore. If you are interesting in becoming an eBay seller, but you aren’t sure as to how much you can depend on eBay for income, you may want to think about testing the waters. You can do this by listing the items have you have around your home for sale. Items that tend to sell relatively well are lots, or groups, of toys and infant clothing.

While there are a number of pros, or plus sides, to selling on eBay, there are also a number of cons, or downsides, to doing so as well. One of the biggest cons or downsides to selling on eBay is the competition. As it was previously mentioned, a large number of internet users have started using eBay to make extra money or even make a living. This is what leads to multiple auction listings for the exact same items. While this is nice for the eBay buyers, it can hurt you as a seller. When the supplier is higher than the demand, you may not make as much money off of your items as you had originally hoped to, if they even sell at all.

Another downside to selling on eBay is the fees associated with doing so. In recent years, eBay has redone their fee structure, often to raise their fees. Although these fees are still considered relatively low, they could put a damper on your profits, which alone are sometimes hard to come by. Of course, there are ways that you can the most out of eBay fees. For instance, if you have a “hot seller,” you could start your auction out at a low price, as the fees are less for doing so; however, you are taking a gamble, as you never have any guarantees as for how much your items will sell for. Perhaps, the unknown is one of the biggest downsides to selling on eBay; you never really know if you are going to make money or even if you will end up losing money.

As you likely already know, the decision as to whether or not you want to become an eBay seller is yours to make, but, when making your decision, you are advised to keep the above mentioned points in mind. With a relatively equal amount of pros and cons, you may be wondering what your best option is. For more accurate information, you may want to think about testing the eBay seller waters, as you are able to sell whenever you want, with no minimum auction requirements.

Tips for Selecting a Good Affiliate Program to Promote

Your success in affiliate marketing part depend on the kinds of affiliate programs your are marketing.To make your affiliate marketing campaign works, you obviously need to participate in an affiliate program that offers worthy and quality products. Below are some tips that can help you choose an affiliate program that is good for you:

1. Affiliate programs that are associated with many experts in that particular niche usually are in certain level of standard and quality. Joining one of these programs will assure you that the products of the program you will be promoting are in good standard.

2. The program that is catering to a growing target market. This will ensure you that there will be more and continuous demands for your referrals. Ask question. There are forums and discussions you can participate in to get good and reliable feedbacks.


3. A program with a compensation plan that pays out a residual income and a payout of 30% or more would be a great choice. There are some programs offering this kind of compensation. Look closely for one. Do not waste your time with programs that do not reward substantially for your efforts.

4. Be aware of the minimum quotas that you must fulfill or sales target that is too hard to achieve. Some affiliate programs imposes pre-requisites before you get your commissions. Just be sure that you are capable of attaining their requirements.

5. Ask for program recommendations in the community forum of your niche. The experienced marketers who see your question may recommend you the reliable programs they have success with. Other things you can ask about are like is the program offers a real and viable product? Does the program provide a lot of free tools and resources helpful to affiliate? and any other questions you think are essential.

Maintaining Your Blog for Long Term Income

Online blogging is one of the fastest growing platforms on the internet and every other individual who is aware of some basics of blogging is considering blogging as a tool for generating some extra income. However, a person can start a blog quite easily but the big concern comes into play when it comes to the maintenance of the blog.

Online blogging is not about making a blog and doing nothing after the creation of the blog instead, it is about creating and then maintaining a blog for a long period of time. If your blog is properly maintained, then users will remain attracted towards your blog for a long period of time, if not maintained properly, then they won’t be considering your services or products for their queries and concerns.

Below are some blog maintenance tips that can help you make money from blogging for long period of time:

The quality of the content
This is the most important aspect to consider and to maintain. The blog without quality content is just like a body without soul. The content should have characteristics of freshness and quality should be there each and every time. The reader will again and again come over to your blog if he finds some useful and fresh information for his/her concerns. You should maintain your blog on timely basis like daily, weekly or on monthly basis whichever suits you according to your schedule. Different types of blogs need different kind of maintenance but quality content is the major aspect of almost every type of blog apart from a video blog which needs to be maintained at every cost.

Management of the time
Time management is also required from your part if you want to properly maintain your blog. You must devote some time to your blog on regular basis in order to keep your blog active. You must post new and unique content on regular and consistent basis. You can outsource this task to someone else if you don’t have sufficient time available for posting content on your blog.

Keep your blog up to date
Always keep your blog up to date. You must discuss new and trendy topics on your blog related to the niche. If you have a blog related to the computers then you must discuss about latest technology rather disclosing the features of Pentium III and Pentium IV. People are only interested in new and up to date content, out dated content or information will surely leave a question mark on the overall reputation of your blog.

Thursday, January 7, 2010

5 Money Making, Recession Resistant Home Businesses.

In a recession, or in other times when the economy is lagging and jobs are being lost, most people consider it to be a very poor time to start thinking about starting a home business. However, tough economic times can also present great money making opportunities to those who prepare and are willing to take a chance on being successful.

Starting a home business in the midst of a recession may seem scary, but not having a backup plan in case you should suddenly lose your job can be even more scary.

Here are 5 relatively recession resistant, money making home business ideas to consider.

1. Internet Marketing Services

Internet marketing services are in high demand in an industry that is growing by leaps and bounds. Anyone who has an online business presence needs to know how best to effectively market their website on the Internet and most will consult an Internet marketing firm for assistance. That's where the independent Internet marketing specialist comes in.

As small business owners look for ways to build traffic and increase sales in a tough economy, a knowledgeable Internet marketer can help them gain a strong return on investment using very cost efficient means, which makes this a potentially recession resistant business you should include with any money making ideas you might be considering.

2. Medical Billing

A medical billing career could be very promising, either as a home business or a work from home medical billing job. Medical billing and coding lends itself well to working at home, and many in the medical billing and coding profession have been able to do just that, either by setting up a home business and working for themselves with independent physicians as their clients, or by working from home in medical billing jobs with larger health care firms that make and track medical billing work assignments electronically.

In a tough economy, medical providers still need to handle their billing and health care is generally seen as an industry that's highly resistant to recession and has strong money making potential.

3. Home Staging Home Business

If you have an eye for interior decorating and want to run your own money making home business,a home staging business can provide a great, low-cost start up opportunity for you and it's a great home business to start part-time on weekends while you're still employed.

A recession or down economy can often mean a real estate market flooded with homes for sale, including homes held by banks and mortgage companies in foreclosure. A home stager can show clients how to make their homes stand out from the competition and get it sold more quickly. Real estate agents and home lenders may also be fruitful contacts for anyone engaged in this type of recession resistant home business.

4. eBay Trading Assistant

eBay Trading Assistants help people sell their items on eBay. eBay Trading Assistants who operate a home business typically go out to client's homes or businesses to photograph and pick up items and then sell them on eBay on consignment, with the Trading Assistant handling all of the details of the sale and collecting a commission once the item is sold.

In a recession, people are looking for money making ideas to help pay bills. Selling unused and unwanted items on eBay is one way to that. However, not everyone knows how or wants to put forth the effort to sell the times themselves, so making money on eBay as a Trading Assistant could be a very lucrative recession resistant business in hard times.

5. Virtual Assistant

The Virtual Assistant (VA) industry is growing fast and becoming a popular for those who want to run their own home business to get started - usually by doing the things they have done well in the past for prior employers.

As businesses attempt to cut costs and lay off workers in a down economy, they may decide to outsource some office functions in order to save money. Additionally, for small business owners who are trying to pull in extra business during down times, hiring a virtual assistant can allow them to focus on more profitable activities. A virtual assistant business can be a low cost, recession resistant, money making business that just might keep you very busy and help get you through hard times.

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